Dion NeviTREK Snowshoes
Vermont-based snowshoe makers joined forces to provide winter adventurers with exceptional snowshoe platforms. They turned to Bonfire to modernize and transform their buying experience.
- Web Design
- Product Photography
- Custom Shopify Development
A Modern Commerce Experience
Bonfire’s mission was to bring two brands with decades of snowshoe-making experience together in a single, seamless storefront.
Dion Snowshoes had originally used a Yahoo store for selling on the web. This wasn’t doing the job for a mobile-connected audience. To up the ante, Bonfire created a new custom Shopify theme design that’s optimized for multi-device use and seamlessly incorporates both brands into a single storefront.
Commerce Jet Fuel
A new, filterable catalog quickly brings together the best snowshoes for racing, hiking, trail walking, and mountaineering. And did we mention it’s fast?
In-house product photography
With so many variations of custom snowshoes available, Dion-NeviTrek didn’t have usable imagery to showcase them across the web. Bonfire completed a full in-studio photoshoot of all product lines, capturing fine details such as powder-coated finished frames and sharpened steel cleats.
Custom Shopify Elements
For the first time, visitors can now customize configure their own snowshoe directly on the website. Shopify variants allows Dion to offer upcharges for other parts & accessories.
Let's work together
One of our brand collaborators would love to connect with you and chat about your project. Write a note here or give us a ring at 1.781.872.1365.
Sean & Michelle
Sales and marketing Team